A NEW BRAND ASSET BY CINQUE

BORN FROM FIRE. FILLED WITH GREECE.
THE RITUAL

The box opens.
The story is served.

ESTORA is revealed inside a wooden box carrying its manifesto. It is not simply handed over. The first bite begins before the bread is touched.

ESTORA — PRODUCT MANIFESTO

Flour.
Water.
Time.
Fire.

We believe the most powerful food is born from the simplest things.

We believe bread is more than something served on the side. It is a beginning. It is sharing. It is memory. It is hospitality.

ESTORA was born from this idea. From Greece’s timeless relationship with dough, fire, olive oil, cheese, herbs and wine.

It does not recreate an old recipe. It creates something new, with respect for everything that came before.

Fresh dough is baked at high heat, folded while still warm and filled to order with carefully selected Greek ingredients.

It is not a sandwich. It is not a pie. It is not pizza.
It is a new Greek bread.

SimplicityQualityGreek ingredientsTimeSharing
THE IDEA BEHIND THE SYMBOL

A story drawn in four elements.

The ESTORA symbol combines the oven, fire, Greek land and sharing

THE OVENThe place where dough is transformed.
THE FIREThe heart, the energy and the act of creation.
DOUGH / ORIGINTradition, the Greek land and the pages of a story.
SHARINGThe experience that brings people together.
ONE ESTORA. ONE STORY.

Filled with Central Greece.

Pork sausage from Central Greece, grilled kefalotyri saganaki, Evangelia’s handmade tzatziki and cherry tomatoes, folded into freshly baked dough.

ESTORA Greek bread with pork sausage, grilled kefalotyri, handmade tzatziki and cherry tomatoes

FROM CASA CINQUE TO ATHENS

Before it reached Psirri,
the story was already burning.

At Casa Cinque, close to Lamia, the wood-fired oven has always been a place of warmth, food and family. ESTORA carries that memory into Athens — with Evangelia’s handmade tzatziki, ingredients from Central Greece and a belief that food becomes meaningful when it is shared.

The wood-fired oven at Casa CinqueEvangelia beside the wood-fired oven at Casa Cinque
WHERE CINQUE BEGAN. WHERE ESTORA IS REVEALED.

Eleven years later,
a new story begins at the same place.

Available exclusively at Cinque Psirri — Founders’ Edition.

The ESTORA by Cinque sign at Cinque Psirri

15 Agatharchou Street · Psirri · Athens

VISIT CINQUE PSIRRI